Peter Traña

Long gone are the days when you advertised and needed to set a budget solely for a billboard, magazine, or physical flyer,...

You finally have more than $500,000 as your marketing budget, and now you have to decide if you invest this money in SEO, Social...

Google and YouTube are two of the most trafficked websites by users in the United States, providing advertisers with a range of...

YouTube can help brands achieve a ton of marketing goals, but you have to make sure you’re measuring those goals correctly. To...

It’s no secret that YouTube has an enormous online presence. The site has garnered over 80 billion visits in a month (via...